Our Business Models: Business Development Consulting & Outsourced Business Development Services

Granada Partners is a business development consulting firm that takes an active role in building revenue-generating partnerships on behalf of its emerging technology company clients. We work with rising stars in the applications, infrastructure and security sectors where their focus is on-premises, cloud and SaaS delivery models. And we only develop partnerships with Tier One hardware, software and services companies. We know whom to call and what their interests are, eliminating the on-the-job-training required with most consulting firms and resulting in mutually beneficial success for all parties.

Would you like to team with systems integrators like Accenture, Capgemini, Deloitte and IBM to gain access to new account opportunities and increase your barriers to competition? Interested in reducing your cost of sales by partnering with software companies like IBM, Oracle and SAP? Can you improve your geographic coverage when you partner with global systems outsourcers like CSC, HP and IBM?

Why Outsource Your Business Development?

Granada Partners' clients generate return on their investments through a combination of measured outcomes.

Increase Revenue and Improve Profitability: Establishing and managing technology alliances with a core set of Tier One partners helps your company grow through access to new market opportunities that yield incremental sales. When alliances and business development relationships are properly structured and carefully managed, your company gains efficiencies in your go-to-market model and drive improvements to your bottom line. Employing effective business development strategies that drive team selling with systems integrators like Accenture, Capgemini, Deloitte and IBM shrinks your sales cycle times and builds competitive immunity.

Improve Prospect Access and Extend Company Reach: Tier One technology companies are trusted by the Global 2000 and often influence the technical standards that guide purchasing decisions. Smart emerging companies leverage partnerships to open doors into large companies that had previously been shut. Building technology alliance strategies with global systems outsourcers like CSC, HP and IBM affords your hardware, software or services company the reach necessary to support new customers worldwide.

Greatly Enhance Market Positioning: You significantly improve your company's credibility and market positioning through close association with top-tier companies that have earned the trust and respect of the Global 2000. Developing technology marketing alliances with the leaders in SaaS like Oracle, Salesforce, NetSuite , Taleo and SuccessFactors expands your company's access to low-cost high-quality sales leads.

Position for a Successful Exit: Companies that envision acquisition as a viable path to liquidity can use strategic partnerships as an economically grounded path to an exit. Close scrutiny of the high profile M&A transactions over the past ten years reveals deep alliance relationships that predated the exit. Building business development strategies with technology leaders like BMC, CA, Cisco, EMC, HP, IBM, Oracle & SAP sets the stage for a successful exit in the future.

How We Build Business Development Consulting Strategies that Drive Revenue

Granada Partners delivers independent perspectives and depth of experience to help emerging growth venture-backed security, infrastructure and applications software companies create business development and channel strategies. The goal is to deliver incremental revenues for your products or services through strategic alliances. We work for you to:

Refine Your Partner Strategy: We take the time to understand the business strategy that you have worked diligently to develop and then craft optimized business development, corporate development and marketing alliance strategies, to complement the needs of your company.

Target and Close Tier One Partners: Granada Partners performs the heavy lifting to open the doors and close the business. We build and manage lasting team-selling and technology alliance relationships with top-tier systems integrators, outsourcers, software companies and SaaS vendors.

Build Programs to Enable Partner Success: Our team labors to develop, implement and manage the processes that guarantee sustained top-line success and optimized bottom-line performance.

Craft Enhancements to Current Branding Strategies: Granada Partners works closely with your marketing teams, and those of your partners, to ensure that your company gains the maximum attention from media and market analysts.

Drive Incremental Revenues: Our compensation is tied to your bottom-line economic success. You will never question where our motivations are focused. We succeed when your company is successful at partnering and team selling with our targeted technology alliance partners.

Want to Learn More About Building Partnerships with Systems Integrators, Outsourcers, Software Companies, SaaS and Cloud Vendors?

Contact Butch Winters, Alan Probert, Kevin Green, David Hilton or Jennifer Kula today to discuss how your company would benefit from Granada Partners' Outsourced Business Development Strategy Assessment. During this confidential, ninety-minute conference call diagnostic, we'll speak with key members of your management team to review your business development, corporate development and technology alliance processes and develop a focused, actionable diagnostic report that highlights areas for improvements and presents recommended paths to success.