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Siebel Systems Launches Global BPO Alliance Programme
August 25th 2004

Alliance programme expands to address its global partners’ requirements in growing BPO marketplace.

Siebel Systems announced the launch of its Global Business Process Outsourcing (BPO) Alliance Programme.

This new programme expands Siebel Systems’ Global Alliance Programme to deliver product, maintenance and support offerings that meet the needs of its alliance partners in the BPO marketplace.

“Clients realise their greatest return on investment in Siebel’s technology when they focus on business outcomes and re-architect key processes to achieve desired business results," said Marty Sunde, Vice President and GM, Alliances, Siebel Systems.

"Business Process Outsourcing firms are experiencing unprecedented growth because they are willing to align their business return in proportion to the business value their clients receive. Siebel is endorsing the power of this alignment with our new BPO offerings."

Siebel’s Global BPO Alliance Programme requires a separate authorisation process and is open to Siebel partners that are market leaders in providing outsourcing services to their customers.

Channel programme elements include:

-  BPO-Specific Pricing Models:

Siebel Systems architected unique pricing structures that allow partners to map expense to value for a variety of client engagement models. In addition, Siebel now offers various subscription models with flexible term options to help partners meet their revenue needs.

-  Flexible Inventory Management:

Partners have the ability to apply BPO pricing to all product configurations to accommodate the broadest range of user type; from entry level call center personnel to sophisticated business analysts that require access to advanced analytics applications.

-  Prioritised Support for Partners:

Siebel is offering additional marketing and technology support for partners that develop focused go-to-market plans in defined markets, segments defined by industry, geography, application, business process and client size. Partners benefit from a prioritized go-to-market distribution model that includes access to dedicated marketing, sales and consulting resources, and volume pricing for support that will protect the return on partners’ investment.

"Siebel Systems’ key partners in the BPO sector are developing standardised offerings that will be centrally managed to reduce support costs, eliminate duplicate processes and increase operational control," said W.R. "Butch" Winters, Vice President, Alliances, Siebel Systems.

"Siebel has designed the Global BPO Alliance Programme to support these efforts, ultimately enhancing partners’ client satisfaction by delivering more robust solutions, improving time-to-market and reducing costs."

"The market for business process outsourcing can only continue to grow as service providers continue to fine-tune delivery methods and client adoption and understanding continue to grow in parallel," said Michael Doane, senior vice president at META Group.

"This proactive reach into the BPO market may well signal greater BPO market efforts on the part of major enterprise software firms."

As part of the programme, Siebel Systems will team with its partners to define the relationships, resources and processes to create a shared presence in the BPO marketplace, and will leverage each other’s strengths and capabilities.

 

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